AMERICANS SUPPORT INTERNET ACCCOUNTABILITY POLICIES

RUI Research #2 | 1-23-23

        AMERICANS SUPPORT INTERNET ACCCOUNTABILITY POLICIES

AMERICANS ARE CONCERNED ABOUT INTERNET UNACCOUNTABILITY 

AND SUPPORT MORE INTERNET ACCOUNTABILITY POLICIES

 

Scott Cleland, Executive Director of Restore Us Institute

September 28, 2022

 

Summary: 

  1. Nine in ten Americans are concerned about cybercrime, and data privacy and social media harms.
  2. Eight in ten Americans are concerned about Big Tech’s unchecked power and influence.
  3. Seven in ten Americans, a Mindful Many, support government Internet accountability policies.

 

  1. Nine in ten Americans are concerned about cybercrime, and data privacy and social media harms.

Cybercrime: 95% of Americans say online harassment is a problem and 55% say it’s a major problem, per Pew Research.1 91% of Americans worry about having their personal, credit card, or financial information hacked or robbed online per Gallup in 2019.2 88% of Americans worry about being a victim of identity theft per Gallup in 2019.3 71% of Americans are concerned about cybercrime per Gallup 2018 survey.4 (“Gallup has previously found that Americans are more concerned about falling victim to cybercrime or identity theft than any other forms of criminal activity.”)5 63% of American voters believe ransomware is a major problem, per a July 2021 Morning Consult Poll.6

Privacy: 94% of Americans are concerned about privacy of personal data online, per 2020 Knight/Gallup.7 89% of American voters want privacy legislation prioritized to protect their Social Security number and banking information, and 88% their biometric data and driver’s license number, per 2021 Morning Consult.8 85% of Americans are concerned about the amount of data online platforms store about them; 81% of Americans are concerned that platforms are collecting and holding private consumer data to build comprehensive consumer profiles, per 2020 Consumer Reports.9

Social Media: Americans believe social media makes it easier for people to: say things that they would not say in person 95%;  harass or threaten others 92%; spread extreme viewpoints 89%; and interfere with elections 76%; per 2022 Pew Research.10 92% of Americans are concerned about the spread of misinformation online; and 77% about hate speech and abusive/threatening language online; per 2020 Knight/Gallup.11 76% of Americans distrust what they see on social media; and 70% of Black Americans are the most likely to be concerned about online hate speech and abusive content; per 2022 Pew Research.12

 

  1. Eight in ten Americans are concerned about Big Tech’s unchecked power and influence.

Online Platform Power: 85% of Americans are concerned about the size and power of large technology companies; per 2020 Knight/Gallup.13 79% of Americans say Big Tech mergers and acquisitions unfairly undermine competition and consumer choice, per 2020 Consumer Reports.14 74% believe companies should be required to take more responsibility for evaluating information before it’s shared on their platforms, per 2020 Consumer Reports.15 72% of U.S. adults say social media companies have too much power and influence in politics today, per 2020 Pew Research.16 68% of U.S. adults believe major technology companies have too much power and influence in the economy, per 2021 Pew Research.17  65% say platforms should be held accountable for the products and services sold on their platforms per 2020 Consumer Reports.18

 

  1. Seven in ten Americans, a Mindful Many, support government Internet accountability policies.

Internet Policy/Designs Concerns: 78% of U.S. adults support stronger child protections online; 77% of voters support a ban on targeted ads toward children; and 70% support raising the age of eligibility for a social media account, per Morning Consult.19 72% of Americans in 2022 are dissatisfied with America’s policies to reduce or control crime, up 38% from 52% dissatisfied in 2001, per 2020 Gallup Crime Survey.20 72% of Americans think major technology companies can only be trusted to do the right thing some of the time or hardly ever per Pew Research.21 71% of Americans think the Internet does more to divide us than bring us together, per 2022 Knight/Pew Research.22 64% of U.S. adults say social media have a mostly negative effect on the way things are going in America today, per 2020 Pew Research.23 62% of Americans believe elected officials pay too little attention to tech issues per Pew Research.24 56% of U.S. Adults believe major technology companies should be regulated more than they are now per 2021 Pew Research.25 Only 30% of Americans are satisfied with how America’s system of government works, and only 28% are satisfied with the Government’s regulation of businesses and industries, per Gallup in 2022.26


1 Pew Research, “The State of Online harassment,” January 2021, The State of Online Harassment | Pew Research Center

2 Gallup, “Crime Survey.” 2022, Crime | Gallup Historical Trends

3 Gallup, “Crime Survey,” 2022, Crime | Gallup Historical Trends

4 Gallup, 2018, “One in Four Americans Have Experienced Cybercrime,” One in Four Americans Have Experienced Cybercrime (gallup.com)

5 Gallup, 2018, “One in Four Americans Have Experienced Cybercrime,” One in Four Americans Have Experienced Cybercrime (gallup.com)

6 Morning Consult/Politico Poll, “4 in 5 Voters Back Law that Would Make Online Terms of Service Agreements easier to understand,”  4 in 5 Voters Back Law That Would Make Online Terms of Service Agreements Easier to Understand (morningconsult.com)

7 Knight Foundation/Gallup, “Techlash: America’s growing concerns with major technology companies; p. 10.” Gallup-Knight-Report-Techlash-Americas-Growing-Concern-with-Major-Tech-Companies-Final.pdf (knightfoundation.org)

8 Morning Consult, “States Are Moving on Privacy Bills. Over 4 in 5 Voters Want Congress to Prioritize Protection of Online Data;” April 2021, States Are Moving on Privacy Bills. Over 4 in 5 Voters Want Congress to Prioritize Protection of Online Data – Morning Consult

9 Consumer Reports, “Consumer Reports survey finds that most Americans support government regulation of online platforms," September 2020, Consumer Reports survey finds that most Americans support government regulation of online platforms.

10 Pew Research for the Knight Foundation, “Media and Democracy: Unpacking America’s Complex Views on the Digital Square,” March 2022, Media and Democracy: Unpacking America’s Complex Views on the Digital Public Square – Knight Foundation

11 Knight Foundation/Gallup, “Techlash: America’s growing concerns with major technology companies; p. 10.” Gallup-Knight-Report-Techlash-Americas-Growing-Concern-with-Major-Tech-Companies-Final.pdf (knightfoundation.org)

12 Pew Research for the Knight Foundation, “Media and Democracy: Unpacking America’s Complex Views on the Digital Square,” March 2022, Media and Democracy: Unpacking America’s Complex Views on the Digital Public Square – Knight Foundation

13 Knight Foundation/Gallup, “Techlash: America’s growing concerns with major technology companies; p. 10.” Gallup-Knight-Report-Techlash-Americas-Growing-Concern-with-Major-Tech-Companies-Final.pdf (knightfoundation.org)

14 Consumer Reports, “Consumer Reports survey finds that most Americans support government regulation of online platforms," September 2020, Consumer Reports survey finds that most Americans support government regulation of online platforms.

15 Consumer Reports, “Consumer Reports survey finds that most Americans support government regulation of online platforms," September 2020, Consumer Reports survey finds that most Americans support government regulation of online platforms.

16 Pew Research, “How Americans see U.S. tech companies as government scrutiny increases,” October 2020, How Americans view U.S. tech companies in 2020 | Pew Research Center

17 Pew Research, “How Americans see U.S. tech companies as government scrutiny increases,” October 2020, How Americans view U.S. tech companies in 2020 | Pew Research Center

18 Consumer Reports, “Consumer Reports survey finds that most Americans support government regulation of online platforms," September 2020, Consumer Reports survey finds that most Americans support government regulation of online platforms.

19 Morning Consult, “Facebook’s Whistleblower Said the Company Does Too Little to Protect Users. Most of the Public Agrees” October 2021, Facebook’s Whistleblower Said the Company Does Too Little to Protect Users. Most of the Public Agrees – Morning Consult.

20 Gallup, “Crime Survey,” 2022, Crime | Gallup Historical Trends

21 Pew Research, “Public Attitudes to Technology Companies,” June 2018, How Americans View Tech Companies | Pew Research Center 

22 Pew Research for the Knight Foundation, “Media and Democracy: Unpacking America’s Complex Views on the Digital Square,” March 2022, Media and Democracy: Unpacking America’s Complex Views on the Digital Public Square – Knight Foundation

23 Pew Research, “How Americans see U.S. tech companies as government scrutiny increases,” October 2020, How Americans view U.S. tech companies in 2020 | Pew Research Center

24 Pew Research for the Knight Foundation, “Media and Democracy: Unpacking America’s Complex Views on the Digital Square,” March 2022, Media and Democracy: Unpacking America’s Complex Views on the Digital Public Square – Knight Foundation

25 Pew Research, “56% of Americans support more regulation of major technology companies,” July 2021, 56% of Americans support more regulation of major tech companies | Pew Research Center

26 Gallup, “Americans Offer Gloomy State of the Nation Report” 2-2-2022, Americans Offer Gloomy State of the Nation Report (gallup.com)